In this section of the SXSW Tradeshow Site, you'll find news releases from our exhibitors. The releases are listed in chronological order and are archived by month and year.
The billion-dollar fitness brand, celebrating its 10 year anniversary and more than 1 million members, activates at SXSW 2020 with "HypOThesis," inclusive of health and wellness speakers, Krewella concert and immersive ways to #TestTheTheory