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Aviator Nation Celebrates SXSW With Series Of In-Store Events & Limited-Edition Capsule Collection Of Festival Hoodies, Sweats & Tees
Join the 70s-inspired California lifestyle brand for a week full of good vibes featuring live musical performances, wellness events & creative activations open to the public at their Austin flagship shop

AUSTIN, Texas, March 8, 2019 /PRNewswire/ -- Aviator Nation, the beloved 1970's inspired California lifestyle brand, is celebrating this year's SXSW Music Conference with a series of events & performances in their new Austin flagship located at 1325 South Congress Avenue. In addition to the in-store awesomeness, Aviator Nation will also be creating festival merchandise that will be sold exclusively at the SXSW Marketplace & at Aviator Nation Austin.

Dates: Friday, Saturday & Sunday (March 15th – 17th)
Time: Daily, 5pm 'til late

Details: Pop by the store to check out some of this year's best up and coming bands and DJs. Aviator Nation truly believes in supporting local bands and artists and since its doors in October, they have created a rad hangout for Austin's community of creatives. The shop features a full-size stage with state-of-the-art sound system which makes it a breeze for bands to drop in and play. Performers include Kate Schecter, Striking Matches, The Brummies & more. Aviator Nation founder, Paige Mycoskie, will be making a cameo on the turntables on Saturday, March 15th.

Dates: Sunday, March 10thWednesday, March 13th
Time: Daily from 11am

Details: Join Aviator Nation founder and Texas native, Paige Mycoskie, as she and a few of her local artist friends, paint an oversize mural in the front of the brand's Austin flagship. Stop by to chat with Paige as she transforms a blank wall into a vibrant, 70s-inspired work of art celebrating all things music and all things Austin.

Dates: Friday, Saturday & Sunday (March 15th – March 17th)
Time: Daily, 10am11am

Details: Join some of Austin's top yoga instructors to namaste your way to good vibes before heading out to catch the latest bands around town.

 Friday & Saturday (March 15th – 16th)
Time: Daily, 10am6pm
Location: Austin Convention Center – Exhibit Hall 5

Details: Aviator Nation has partnered with SXSW this year to create a capsule of limited-edition festival merch available exclusively at the SXSW Marketplace & Aviator Nation Austin. The new gear includes custom hoodies, crew neck sweatshirts & sweatpants for both men and women – designed by Aviator Nation founder, Paige Mycoskie. These super rad pieces will retail from $85 - $110.

In addition to the Aviator Nation x SXSW capsule, the SXSW Marketplace will be stocked with Aviator Nation's colorful core collection at lower than usual festival pricing. The SXSW Marketplace is open to SXSW badge holders & visitors to Austin.

About Aviator Nation
Aviator Nation is a 1970's inspired California lifestyle brand founded by Texas native, Paige Mycoskie. Hand-made and perfectly distressed hoodies and sweatpants are the foundation of what we do, but our aim is to unite a tribe of passionate individuals who want to inspire the world. We are a brand that believes in the highest quality of goods & the ultimate in customer satisfaction. For us, creating products that reflect our values and highlight the beauty of imperfection is the dream combo. We celebrate a time when music, surfing, and a love for community shaped our culture. Our mission is to keep this energy alive. Live. Love. Fly.

SOURCE Aviator Nation

For further information: Jaime David, E: